{"id":21,"date":"2020-07-19T02:37:23","date_gmt":"2020-07-19T02:37:23","guid":{"rendered":"https:\/\/www.audox.cl\/marketo\/?page_id=21"},"modified":"2020-07-20T18:06:04","modified_gmt":"2020-07-20T18:06:04","slug":"servicios-marketo","status":"publish","type":"page","link":"https:\/\/www.audox.cl\/marketo\/servicios-marketo\/","title":{"rendered":"Servicios"},"content":{"rendered":"\n<p>Nuestros servicios para <strong>Marketo<\/strong> incluyen:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Implementaci\u00f3n<\/li><li>Capacitaci\u00f3n<\/li><li>Soporte<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"645\" src=\"https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image-1024x645.png\" alt=\"Marketo\" class=\"wp-image-27\" srcset=\"https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image-1024x645.png 1024w, https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image-300x189.png 300w, https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image-768x484.png 768w, https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image-100x63.png 100w, https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image-150x94.png 150w, https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image-200x126.png 200w, https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image-450x283.png 450w, https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image-600x378.png 600w, https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image-900x567.png 900w, https:\/\/www.audox.cl\/marketo\/wp-content\/uploads\/sites\/54\/2020\/07\/image.png 1042w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfQu\u00e9 es Marketo?<\/h2>\n\n\n\n<p>Marketo es un software de automatizaci\u00f3n de marketing basado en la nube. Esta aplicaci\u00f3n permite a las empresa automatizar y medir su campa\u00f1as de mercadeo, las tareas y los flujos de trabajo. <\/p>\n\n\n\n<p>La plataforma es una de las m\u00e1s completas en el mercado, en tanto ayuda a manejar todos los aspectos de una estrategia y campa\u00f1a de mercadeo. Centraliza todas las operaciones relacionadas a mercadeo en un solo espacio.<\/p>\n\n\n\n<p>Con sede en San Mateo, California, la compa\u00f1\u00eda vende software de automatizaci\u00f3n de marketing para ayudar a los especialistas a buscar clientes potenciales calificados, crear oportunidades de generar ingresos y ejecutar campa\u00f1as de marketing automatizadas y personalizadas en m\u00faltiples canales digitales. <\/p>\n\n\n\n<p>En la actualidad, Marketo es una subsidiaria de Adobe.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Beneficios de la Automatizaci\u00f3n<\/h2>\n\n\n\n<p>La Automatizaci\u00f3n de Marketing (Marketing Automation) se basa en el uso de\u00a0software para automatizar\u00a0tareas de ejecuci\u00f3n de campa\u00f1as en las que el mantenimiento progresivo del contacto con el posible cliente es fundamental para conseguir la venta.<\/p>\n\n\n\n<p>Se automatizan procesos de marketing tales como la\u00a0segmentaci\u00f3n de prospectos, leads o clientes, tambi\u00e9n la\u00a0integraci\u00f3n, o proceso de completado,\u00a0de los datos de clientes\u00a0y la\u00a0gesti\u00f3n de las campa\u00f1as.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfQui\u00e9n usa Marketo?<\/h2>\n\n\n\n<p>Los usuarios de Marketo suelen entrar en tres categor\u00edas:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Profesionales de marketing que necesitan construir campa\u00f1as y desarrollar estrategias operativas.<\/li><li>Representantes de ventas que ahora tienen una idea de todo el comportamiento digital de los prospectos y ahora pueden tener un mejor compromiso y m\u00e1s contextual.<\/li><li>Ejecutivos de marketing que ahora pueden correlacionar la inversi\u00f3n en marketing con las ventas y los ingresos.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfQu\u00e9 se puede hacer?<\/h2>\n\n\n\n<ol class=\"wp-block-list\"><li>Automatizaci\u00f3n de marketing.<\/li><li>Inbound marketing.<\/li><li>Email marketing.<\/li><li>Redes sociales.<\/li><li>Eventos.<\/li><li>Mobile.<\/li><li>An\u00e1lisis de ventas.<\/li><li>Gesti\u00f3n financiera.<\/li><\/ol>\n\n\n\n<p>La herramienta cuenta con algunas caracter\u00edsticas intuitivas y \u00fatiles para el encargado de Marketing. Es necesario aclarar que esta plataforma no es un CRM.<\/p>\n\n\n\n<p>Cientos de empresas\u00a0desarrollan aplicaciones que extienden las\u00a0funcionalidades de la plataforma o facilitan su integraci\u00f3n con otros sistemas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Servicios Especializados con Audox<\/h2>\n\n\n\n<p>En Audox\u00a0somos expertos\u00a0en implementaci\u00f3n, soporte, capacitaci\u00f3n y otros servicios para Marketo. Esto puede ser para empresas peque\u00f1as, medianas y grandes. <\/p>\n\n\n\n<p>Tambi\u00e9n contamos con amplia experiencia (de m\u00e1s de una d\u00e9cada) en el <a href=\"https:\/\/www.youtube.com\/feed\/my_videos\">\u00e1rea de la tecnolog\u00eda e ingenier\u00eda<\/a>.<\/p>\n\n\n\n<p>Nuestro equipo de especialistas est\u00e1 listo para ayudarte. Estamos capacitados para solventar tus problemas, y dar respuesta a tus necesidades.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.audox.cl\/marketo\/contacto\/\">\u00a1Cont\u00e1ctanos!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nuestros servicios para Marketo incluyen: Implementaci\u00f3n Capacitaci\u00f3n Soporte \u00bfQu\u00e9 es Marketo? Marketo es un software de automatizaci\u00f3n de marketing basado en la nube. Esta aplicaci\u00f3n permite a las empresa automatizar y medir su campa\u00f1as de mercadeo, las tareas y los &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"more-link\" href=\"https:\/\/www.audox.cl\/marketo\/servicios-marketo\/\"> <span class=\"screen-reader-text\">Servicios<\/span> Leer m\u00e1s \u00bb<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-21","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketo - Servicios para Market - Expertos en Marketo<\/title>\n<meta name=\"description\" content=\"Implementaci\u00f3n, Capacitaci\u00f3n, Soporte Especializado y otros Servicios para Marketo. 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